MIMI WEBB SHARES NEW SINGLE
“I’LL BREAK MY HEART AGAIN”
WATCH THE MUSIC VIDEO HERE
After gathering 4 million streams
in under a few months, garnering success on Tik Tok, and receiving
acclaim from Wonderland, Consequence of Sound and more, 19-year-old
UK singer/songwriter Mimi Webb unveils a new single and music video
entitled “I’ll Break My Heart Again.”
Get it HERE via Epic Records.
Watch it HERE.
In the cinematic visual, she awakens in a bed set under a leaf-less tree.
Rousing from slumber like a fairytale heroine, the camera follows her
through wide open fields and past rolling hills as her vocal delivery also
climbs behind stirring strings and soft piano. A stark confession envelopes
the chorus, and her voice booms, “Being with somebody helps, but if I’m
honest with myself, I’ll break my heart again and tell him it’s the end.”
Ultimately, “I’ll Break My Heart Again” transmits a heartbreaking, yet
Flaunt Magazine exclusively premiered the video earlier today and spoke
with Mimi about the song. Watch the video now HERE.
About the single and video, Mimi commented, “Writing this song came
from a really vulnerable place of admitting the truth of where your heart
belongs. You know it’s not right or good for you, but you can no longer
convince yourself to stay away from the person you’re still in love with—
even though you have something good going with another. It took me a
long time to face it, but this song really helped me through that process.”
The song arrives on the heels of her buzzing anthem “Before I Go.” The
track caught fire on Tik Tok when platform superstar Charli D’Amelio
utilized it in a video on her page followed by over 74.9 million fans. On Tik
Tok alone, it attracted 15 million-plus views, 5.7 million “likes,” 69.8K
comments, and 13k shares. Simultaneously, “Before I Go” amassed over
3.3 million Spotify streams and 494K YouTube views on the music video.
Inciting tastemaker applause, Wonderland praised, “Webb’s distinctive
husky vocals and gut-wrenching lyricism.” Meanwhile, Consequence of
Sound raves that, “Mimi Webb has an unassuming sense of style and a
voice that hits like a belt of brandy.”
Lyrical eloquence, graceful spirit, and a seismic vocal range position Mimi
Webb for a major moment in 2020 as she releases her debut EP later this
Be on the lookout for more.
FOLLOW MIMI WEBB ON INSTAGRAM HERE
Photo Credit: Tom Emmerson